Audi A8L

Award-winning 3D website launches luxury auto in India

Client: Audi / The Mill

Brief: For the launch of the Audi A8L in India, we were asked to create a stunning 3D promotional microsite.

Insight: A select amount of potential purchasers were identified and sent a pair of personalised 3D specs to view the experience in all its glory - a 2D version is also available for those without.

Delivery: Users were put in control of an interactive movie, deciding which areas to explore. Delving into more detailed content gave them the opportunity to engage closer with some of the impressive features of the luxury new automobile. After working closely with The Mill to bring the immersive site to life, we were extremely proud when our hard work was recognised with an FWA Site of the Day award.

Skills: Animation, Flash